Cisco Sales Essentials
Introduction
The Cisco Sales Essentials v5.0 training course provides both Cisco partner Account Managers and System Engineers with the introductory information they need to sell Cisco core products and solutions. It is designed for both Account Managers and System Engineers wishing to pass the Cisco Sales Essentials exam.
This 2 day, instructor-led course addresses high level skills that are the foundation of being able to successfully sell Cisco products and solutions to a variety of customers.
Course Objectives
After completing this course, students will be able to:
- Describe Cisco strengths and partner benefits
- Describe the basic network components and architecture
- Describe the small business architecture
- Describe the Borderless Network Architecture
- Describe the Collaboration Architecture
- Describe the Virtualization Architecture
- Describe how Cisco enhances partner profitability
Target Audience
- Channel Partner/Reseller
- System Engineers
- Account Managers
Prerequisites
The CSE course is considered baseline training for account managers
Learners who take this course will be newly hired Account Managers, account managers who have little or no experience selling Cisco products and solutions, or account managers seeking refresher information to prepare for certification. CSE is an overview of Cisco Enterprise products and solutions in select markets and technologies.
Course Outline
1. Course Introduction
- Overview
- Your Skills and Knowledge
- Course Goal, Objectives, and Flow
- Additional References
- Your Training Curriculum
2. Partnering with Cisco
- Cisco Strengths
- Foundations of Success
- Market Leadership and the Benefits to Partners
3. Cisco Architectures
- Factors Driving Customers' Business Decisions
- Technology Factors
- IT Challenges
- Cisco Solution: Holistic Architectures
4. Channel Certifications and Specializations
- Cisco Resale Channel Programs
- Cisco Partner Certification Levels
- Where to Find Additional Information about Partnering with Cisco
5. Networking Basics
- OSI Model
- Layer Devices and Components
- WAN Design Types and Technologies
- Campus Network Design Layers
6. Small Business
- Small Business Needs
- Solution Overview
- Needs and Concerns
- Cisco Products for Small Business
7. Borderless Network Architecture
- Introduction to Borderless Networking
- Borderless Network Architecture
- Solution Overview
- Cisco Routing and Switching Products
- Security
- Solution Overview
- Cisco Security Products
- Mobility
- Solution Overview
- Cisco Mobility Products
8. Collaboration Architecture
- Introduction to Collaboration
- Collaboration Architecture
- Solution Overview
9. Virtualization Architecture
- Data Center Overview
- Virtualization Architecture
- Solution Overview
10. Enhancing Partner Profitability
- Cisco Services
- Cisco Warranties and Service Contracts
- Cisco Services Channel Strategy
- Solution Selling
- Cisco Smart Business Architecture and Partner Profitability
- Partnership Tools and Resources
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