(Retired)Marketing Automation in Microsoft Dynamics CRM 2011


Note: Course retired in DEC 2015

Introduction

This course introduces you on how to use Microsoft Dynamics CRM to extend the

effectiveness of your marketing department and provides context of how to use things

such as marketing campaigns, marketing lists, and campaign templates in Microsoft

Dynamics CRM. It also discusses the role of campaign activities and marketing lists in

campaigns and discusses how to associate sales literature, target products and price

lists with marketing campaigns.

Outcomes

After completing this course, students will be able to:

  • Examine the benefits of closed loop marketing
  • Create and use marketing lists
  • Introduce quick campaigns and marketing campaigns
  • Plan marketing campaigns and create and use templates
  • Import leads
  • Associate sales literature, target products and price lists with marketing campaigns
  • Capture and manage campaign responses
  • Create and manage sales goals for individuals and teams within your organization
  • Use Personal Charts, System Charts, and Dashboards to analyse marketing information



User Reviews

Average, Ordinary (Rating based on 3 reviews)

67%
of respondents recommend this course to a friend.


Reviewd by 3 participants

Good Course - useful for job role

Rating


Comment:
Lots of practical information which i would use to make my role more efficient.

I recommend this course.

by from Australian Pork Limited
Date: 2014-11-04 09:23:11




It was ok

Rating


Comment:
Less of a sales pitch about what the instructor can do, please

I don't recommend this course.

by from Australian Pork Limited
Date: 2014-10-31 15:19:53




Good Course

Rating


Comment:
Good learning outcomes

I recommend this course.

by FN
Date: 2013-01-17 16:33:11




Course Info

  • Code: 80290
  • Duration: 1 day
  • Price: Call for price
  • Rating:
    Average, Ordinary


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